Salon Today Top 200

There are plenty of fish in the sea, but there are only a handful of salons across the United States that make it into the Salon Today Top 200? Though every salon is different and unique, only 200 salons can be chosen for this distinction. Salon Today is a company that was created for salon & spa owners and managers by an elite team of editors who have been leading the conversation of salon business for more than 25 years. Their expert team decides who makes it into the circle of the Top 200.

Gordon Salon has the honor and prestige to not only be an intercoiffure salon but also Salon Today’s Top 200 for 18 years. Normally Salon Today would typically be examining sales for the calendar year 2020 for the following year's competition. There was a more extensive process due to the pandemic. There was dip economically with salons as a whole, so, the editors on the Salon Today had asked salon owners to provide two separate essays focusing on Recovery and Rebuilding.

Below are a few snippets of what Tony and Pam Gordon wrote:

“Starting in 2020 and continuing into 2021 Gordon Salon adopted the concept of “MOONSHOT” thinking. We read the book “Measure What Matters” by John Doerr. “How Google, Bono and the Gates Foundation rock the world with OKRS”. A story about Intel, Google and other big companies that started using a concept called Objectives and Key Results (OKRs). These OKRs were trajectory changing goals that are big and bold, where many of these types of goals are prone to fail, we have consistently pulled ours through and continue to do so. One employee said, “Shoot for the moon, if you fall, you’ll land on the clouds.” This is our guiding approach we are taking on Moonshot thinking.

At Gordon Salon, we decided to implement quarterly OKRS in mid-2020. One OKR we focused on was swapping our POS software system, another was opening a new location. But the one that created the most